About Us
To the point, bespoke marketing solutions.
We don’t follow the trends; we play with them. We embrace the potency and potential of the future with evidence-based decisions. We are both artistic alchemists and rational researchers.
Our
Mission
We create evocative messaging and marketing solutions that take the unconventional into the mainstream so that they can stand out. We serve the unique, the overlooked, the misfits, and the weirdos with creativity, commitment, and competence.
Our Values
We're driven, passionate and endlessly curious.
Curiosity Creates Motivation
Creativity is at the heart of everything we do, the solution to the hardest client problems and the key to our plans. We thrive in creative environments and in being pushed to try new things and go beyond the first solution that comes to mind.
Transparency
Creates Trust
A team is made of people which means we depend on each other to drive the business forward, to work hard, and to succeed together. We prioritise communicating, sharing and being transparent with each other to be able to reach our mutual goals together.
Explicitness
Over Ambiguity
We believe in clarity, defining expectations and providing concrete boundaries to make sure that the client is satisfied while keeping our own work manageable.
We Create with
the End in Mind
Our clients come to us with specific goals and for solutions. We combine our gut feelings with data-backed decision making to ensure we’re on the right path and achieving what we’ve set out to do.
Fun, Passion & Professionalism
are Not Mutually Exclusive
We connect with our clients like we connect with our close friends: we’re fueled by interests and passions and enjoy working and thinking together.
Meet Our
Team
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Select milestones & successes
September 2021
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Secured initial contracts with two clients, marking the start of On Point Agency Inc.'s journey.
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Successfully transitioned from a contractor to On Point Agency, serving as the permanent marketing department for one of the clients, extending the collaboration into 2024.
November 2021
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Responded to the sudden growth of clients and client demands by hiring the first contractor to provide additional support.
January 2022
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Expanded the team, hiring the second and third contractors to meet growing opportunities and demand.
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Achieved the milestone of incorporating On Point Agency Inc.
June 2022
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Received recognition for our marketing success in the form of our client Hotline getting nominated as the Emerging Web Brand at the Bucharest Summit 2022.
November 2022
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Delivered outstanding PR, influencer marketing and negotiations to position Hotline as one of the fastest-growing crypto-creator companies, resulting in three nominations and one award win for Hotline. The two nominations and one win were in the category of the Top Ambassador and Community Figure of the Year (won), and Emerging Web Brand of the Year (nominated).
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Expanded the On Point Agency Inc. team by hiring a full-time employee, signalling continued growth.
January & May 2023
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Continued team growth by hiring a second full-time employee, our current digital marketing manager. As well as the addition of a third full-time employee.
November 2023
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We received recognition in the Canadian business community with two nominations for small business awards, highlighting the continued success and impact of On Point Agency Inc.
