COMPANY & ABOUT
TerraSense Analytics
TerraSense Analytics is a high-tech company based in British Columbia, Canada, that leverages AI to develop remote sensing solutions. Founded in 2017, TerraSense’s technologies efficiently detect threats and identify opportunities, increasing the accuracy and timeliness of object identification.
MANDATE
Marketing Support
TerraSense Analytics hired us to be their marketing support and agency. Their first objective was to increase their talent application pool, followed by increasing brand awareness within the relevant industries.
WHAT WE DID
We started with a full brand audit, reviewing the brand positioning compared to other defense and technology companies in North America. Our review led to a full website update, development of a communication guide, brand guide and social media strategy plan.
SERVICES DELIVERED
brand audit
communication strategy
website development
visual identity
social media strategy
social media management
PR
event planning
RESULTS
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12 new hires onboarded this year
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Launched a large-scale PR campaign. The PR release was picked up by major news distributors including Yahoo Finance, leading to 114 publications and visibility to an audience of 84 million people.
