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Our Blog




Guerrilla Marketing: Our Favourite Primape
Forget cookie-cutter ads—guerrilla marketing is where creativity meets impact. Learn why unexpected, low-budget ideas stick in people’s minds.
Nov 26


On Point Agency and Founder Recognized by the BASA Awards
On Point Agency celebrates recognition from the BASA Awards for its bold, strategy-driven approach to marketing. Founder Natalia Kaplan reflects on what the win means for a women-led, immigrant-founded creative studio.
Nov 19
On Point Agency is Now on DesignRush
On Point Agency has been featured on DesignRush, a global platform that connects businesses with top creative and marketing agencies.
Nov 17


What Every Founder Should Know About Marketing: Key Takeaways from My DMZ Masterclass
Natalia Kaplan, Founder of On Point Agency, shares three essential marketing lessons from her DMZ masterclass in Toronto, including why strategy comes first, why you must know your audience, and how to start small and adapt.
Nov 12
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