On Point Agency and Founder Recognized by the BASA Awards
- Natalia Kaplan
- Nov 19
- 1 min read
On Point Agency Recognized by the BASA Awards | Creative Marketing that Breaks the Mould

Earlier this year, I was featured by the BASA Awards after On Point Agency took home a win. You can read their piece here.
Awards are funny things. They don’t change how we work day to day, but they do remind us that the way we’re approaching marketing is making an impact. For me, this one is proof that blending bold creative ideas with solid strategy really does cut through the noise.
It’s also personal. When I started OPA, I wanted to build an agency that did things differently. Women-led, immigrant-founded, and not afraid to say no when a project didn’t fit. A place where “weird” wasn’t something to tone down but something to build from. This recognition feels like a nod to all of that.
We don’t chase trophies, but I’ll admit it feels good when the industry notices. It gives us fuel to keep going, keep experimenting, and keep proving that the unusual can be powerful.
If you’re curious what that looks like in practice, have a peek at our portfolio.


